The Champ served the British Army from 1951 until its cost and complexity ended it; the Gipsy worked for the General Post Office, fire brigades and farms from 1958 and was assembled in New Zealand, Australia and Colombia until 1968.
The Champ with the British Army from 1951 — about 11,000 of the 15,000 ordered, with the FFR radio version for signals and artillery — and the Gipsy in smaller numbers from 1958, mostly for training and second-line work after the Army had already standardised on the Land Rover.
The Gipsy at work: General Post Office telephone vehicles, fire-brigade light tenders and rescue units, farms and estates, and overseas assembly in New Zealand, Australia and Colombia; the civilian Champ WN3 went mostly to Australia.